To meet Innovative minds, we need to be where the innovation happens. Or at least where they throng to exchange their thoughts. I was at one such hang-out place a few days ago. It was a forum filled with high tide of good spirits and imagination, passion, and professionalism. The Houston Open Innovation Conference had […]
Green Marketing
An Open Invitation for a Holistic Lifestyle Choice
The moment we think of holistic living, we take in a deep breath, don’t we? Simply because being holistic includes beauty and nature. We cannot imagine being holistic without letting them play a part. Using the land around us is the key step toward it. Let the land around your home find its own […]
Balaka’s Interview with a fellow Copywriter
Question: Hi Balaka, is there any specific reason you chose environment as your primary niche? Haha, good question Andre. I usually joke about it – that environment chose me to be a writer, not the other way around! And when I look back to the time I was a journalist, I found myself gravitating […]